Superdrug unveils its best weekly discounts ever with new ‘Feel Good Fridays’ initiative – Retail Times


In its latest move to help support customers through the cost-of-living crisis, health and beauty retailer Superdrug is adding even more money-saving deals to its already competitive pricing with the introduction of ‘Feel Good Fridays’, the biggest weekly discounts the brand has ever promoted.

Exclusive to Superdrug’s Health and Beautycard members, a selection of products across skincare, beauty, fragrance, and personal care will be reduced by up to 60% every Friday. These amazing money-saving deals will appear alongside the existing Star Buy offers, so shoppers can enjoy discounts on their purchases every Thursday and Friday.

The launch of this market-leading promotion ‘Feel Good Fridays’ comes after Superdrug froze the prices of over 130 products to help customers struggling with the rising cost of living. As well as the everyday savings shoppers enjoy on essential personal care items, Feel Good Friday offers will include more ‘treat’ products to help customers continue to look and feel their best.

Jamie Archer, own brand director at Superdrug, says: “We are working hard to help customers cope with the rising cost of living and want to stay ahead and continue to offer our customers the best on the high-street offers. Our latest ‘Feel Good Fridays’ initiative, offers our members the biggest discount we have ever done as a brand and will allow shoppers to treat themselves to a selection of essential and pamper products each week, to not only help with the costs of everyday must-haves but also give shoppers the chance to enjoy the little luxuries at this time.

We have seen in recent months the impact that the cost of living is having on everyone. To be able to offer a range of amazing, best on the high street prices to our Health and Beautycard members is a move that we hope will put a smile on our customers faces and will continue to ensure that everyone has access to quality and value across all our products.”

Feel Good Fridays will launch on Friday 12th August with a different selection of products reduced in price by up to 60% each week for H&B card members only.

The Superdrug Health & Beautycard is one of the best reward cards on the high street offering a fantastic range of benefits to loyal customers. Members earn one point for every £1 they spend with regular promotions such as ‘earn an extra 500 points when you spend £50’. Card holders can also either take £1 off their shop when they earn 100 points or save them up to spend on treats.

Health & Beautycard members also benefit from members-only pricing deals, free delivery on or





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In its latest move to help support customers through the cost-of-living crisis, health and beauty retailer Superdrug is adding even more money-saving deals to its already competitive pricing with the introduction of ‘Feel Good Fridays’, the biggest weekly discounts the brand has ever promoted. Exclusive to Superdrug’s Health and Beautycard members, a selection of products…